Week 7: Part one

I am a home baker, with a small baking business known as Frost Yourself Sweets, with a social media presence on Instagram, with a following of 1,820. I have been on Instagram for about 2 years now and posting about 2/3 times a week. Weekends are when I post the most because this is my side job, I mainly create dessert Friday-Sunday and occasionally during the weekdays. Instagram has been very effective for my business and getting my name out there, most of my clients come from Instagram! I have done a couple of advertisements on Instagram and have gotten a good outcome from it. I like to use hashtags on my images to get more attention from customers and other bakers, I use hashtags often to search for ideas and to keep up with what's trending. I use all the same hashtags for all my images such as #cakeartist #cakesofinstagram #foodporn and so on, those are pretty popular tags. I follow mainly other businesses and bakers coming out to a total of 628 people.


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